Recorded 7/10/2018

At some point in their career, all investment advisers find themselves defending the performance of a given client's portfolio against an arbitrary benchmark. In this session we will discuss the pitfalls associated with making such comparisons and also explore ways that investment advisers may change the conversation from one of "Why did our (very well diversified) portfolio underperform the S&P 500?" to "How are we doing in meeting our various financial goals?"

Along the way we will introduce the concept of the wealth allocation framework and discuss how other advisers have integrated this concept into client reports and meetings.


  1. Understand how clients perceive and benchmark their periodic investment performance reports.
  2. Review alternate ways to present the investment portfolio performance to clients.
Complexity Level: Intermediate